Google Analytics
Introduction to Google Analytics
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Course Fees: 15,000 INR, (Inclusive of Course Material which includes Books & CD’s)
Course Duration: 55 - 60 Hours
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> Introduction to Google Analytics
> Installing the Google Analytics Tracking Code
> Introduction to Google Analytics
Interpreting Reports
- Guidelines
- Pageviews, Visits, and Visitors
- Time Metrics
- Traffic Sources
- Content Reports
Fundamentals
- Profiles in Google Analytics
- Campaign Tracking and AdWords Integration
- Analysis Focus - AdWords
- Goals in Google Analytics
- Analysis Focus - Funnel Visualization
- Filters in Google Analytics
- Regex and Google Analytics
- Cookies and Google Analytics
- E-commerce Tracking
- Analysis Focus - Revenue Metrics
- Domains and Subdomains
In-Depth Analysis
- Custom Reporting
- Advanced Segmentation
- Motion Charts
- Internal Site Search
- Event Tracking and Virtual Pageviews
- Additional Customizations
