Click Prefect Launches Advance SEO Course.

SEO Course Contents

SEO Course Contents Search Engine Optimization is a technique that is promoting the website on search engines and ensuring to get relevant traffic & site rankings in major search engines – Google, Yahoo & MSN. Course Structure Includes

The true strength of social media comes from ability to create groups, communities around your company, Products and then being connected to your audience via digital conversation.

Course Structure Includes

On-page Optimization Activities:

• Initial Site Analysis
• Competition Analysis
• Keyword Research
• Density Analysis and Placement
• Title & Meta Tags development
• Site Structure Analysis
• Web Designing Basics and WYSIWYG Editors
• URL renaming/re-writing
• Content Development Check
• Brief Keyword Competition Review
• H1, H2, H3 Tags
• Anchor Text
• Existing Web Content Optimization
• HTML Validation
• Creation of XML / HTML / ROR / Text Sitemaps
• Submitting sites to Google and Yahoo Webmasters
• Canonical / 404 Implementation
• Google Sitemap Creation
• Yahoo Sitemap Creation
• Competitor Analysis & Monitoring
• Google Webmaster Account Setup and management
• Google Analytics (Statistics) setup and management
• Uploading and Managing Website through FTP Software Like Filezilla , Cute FTP , Core FTP etc

Note: For Students those who don’t have websites for Practice Purpose, We give them either one of our Existing sites for Practice or we make them do complete on page optimization on their own Blogs. We believe in complete Practical Training.  

Off Page Optimization Activities

• Directory Submission
• Dmoz Submission
• Article submission
• Alexa Insights
• Google Hot Trends and Insights
• Google Business centre submissions
• Geo Listing and Local Listing, which includes Classified Submissions & Google Map Submissions.
• Press Release Submission
• Blog creation, weekly Postings and blog promotion
• Blog Comment Posting
• Creating of Favicons
• Content editing & Content Rewriting
• Direct Link Exchange / Direct Link Building
• Press release news syndication
• RSS ( Really Simple Syndication)
• Local and regional search engine indexing
• Forum Posting
• Yahoo Answer Link Building
• Linked in Link Building Strategies
• Online Reputation Management
• Group Creation and Management on Google and Yahoo

Social Media Optimization:
We teach How to Optimize Social media and use it in Favor of your Brand Building using Social Networks and Communities
How to do Promotions on Social Networking Sites like:

• Facebook
• Linkedin
• MySpace
• Orkut /Bebo
• Twitter & many more…

How to do Promotion of your Sites using Multiple Sharing Options:

• Yahoo Buzz
• Digg
• Delicious
• Google Bookmarks
• Reddit
• Stumble Upon & many more…

Promoting your sites using URL Shortening Tools:

• Bit.ly
• Tiny url
• Doiop
• Memurl
• Readthisurl
• Dwarfurl & many more…

Other Activities - Reporting:

• Monthly Activity Reports
• Monthly Google Analytics Traffic Details Reporting
• Site Study & Suggestions

Advanced SEO Topics

• Latent semantic indexing
• Sandbox Effect
• SILOS
• Geographical Targeting
• Search Engine Spam
• Optimizing Google / yahoo / MSN
• Special Site maps
• White Hat / Black Hat / Grey Hat SEO
• Syndicate content ( Feeds)
• Useful SEO Tools
• Webmaster Edge
• Email marketing
• Managing SEO of Static / Dynamic websites like HTML/ Wordpress / Joomla/Dot Net Etc.
• PAD file creation and submission
• Finding and Fixing site Errors and Bugs
• Adwords account set up
• Pay per click

Google Topics Covered

• Google Hot Trends
• Google Insights
• Google Plus
• Google feed burner
• I Google
• Google APPs
• Google adsense account set up

 

 

Course Fees: 13500 INR, (Inclusive of Course Material which includes Books & CD’s)
Course Duration: 55 - 60Hours
Address: G – 244, Basement, Vikas Puri, New Delhi 110018 Landmark: Behind PVR Cinemas
Telephone:011-45620832
Mobile: +91 9873388286
E-mail:info@clickprefect.com